Pros and Cons of Holding Open Houses in the Louisville, KY Real Estate Market

Pros and Cons of Holding Open Houses in the Louisville, KY Real Estate Market

If you currently have your home listed on the market, you have probably wondered about the importance of holding an Open House. Will my house sell quicker if we hold an Open House? Does everyone do it? What if we don’t really want to have an Open House? These valuable questions are all part of the thought process when selling your home. Ideally, you have a Realtor who has discussed the pros and cons with you. A knowledgeable Realtor can offer their insight as to why or why not an Open House is necessary.

Click here to view upcoming Louisville Open Houses.

Here at the Louisville Real Estate Pros office, we have quite a bit of personal experience in the home selling process. Whether you are a first time home seller or you are familiar with the process, we have the knowledge and current market research to back up our view on why an Open House may or may not be beneficial for your specific home for sale.

Selling your Louisville home? It might be worth more than you think!

Pros of Holding a Louisville Open House

An Open House can give your home for sale a lot of extra exposure. Think about the marketing involved just when listing your home. An experienced Agent will market your home within their own office or area. They will create online articles or blog posts to market your listing online. (Nowadays, many buyers start their search on the internet before getting in touch with a Realtor.) A knowledgeable Agent will place a sign in a visible section of your property and possibly at busy intersections nearby. They will continue to reach out to potential buyers in your market until your home is sold. Likewise, the same types of marketing happen when you hold an Open House. Newspaper ads can be placed. The time and location of your Open House will be shared online across various Real Estate companies. There may even be Open House signs placed near your home to grab the attention of those passing by. An Open House certainly offers an extra boost of exposure across all the types of Real Estate marketing. 

An Open House offers a no pressure situation to buyers. When someone is just beginning the home buying process for the first time, they may have no idea where to start. An Open House provides these beginning buyers with a way to get a feel for what type of property they are looking for. The period available for potential buyers to walk through your home gives them plenty of time to discuss what they may like or dislike. It’s a true no pressure situation.

An Open House may push an already interested buyer to make an offer on your home for sale. Some active buyers use Open Houses to walk through properties that they have already seen during a private showing. Maybe they visited your property early during their home search, or maybe they were on the fence initially. If a buyer is interested in your home and sees a large number of other buyers also viewing your property, they may be driven to make an offer. Buyer competition is a great thing for a seller; competition can lead to multiple offers. That is definitely a win for a home seller.

Cons of Holding a Louisville Open House

Pros and Cons of Holding Open Houses in the Louisville, KY Real Estate Market

An Open House will bring in a lot of unqualified buyers. Whether it’s a potential buyer who has not yet received a mortgage pre-approval or just a neighbor who wants to see your recent renovations, Open Houses frequently drawn in people who most likely will not be buying your property. So although there could be a high level of traffic walking through your home, it doesn’t necessarily mean that many people are interested in buying.

An Open House is not statistically proven to lead to a direct sale of your home. It is pretty rare that a buyer, who views your home for the first time at your Open House, will in turn make an offer. Most buyers choose to work with a knowledgeable Realtor. If your home meets the buyer’s requirements, their Realtor has probably already shown your home’s details to them. If someone is serious about your property, they will schedule a private showing.

Some Final Thoughts on the Pros and Cons of Open Houses

• Each home for sale is different than the next. Your Realtor may suggest an Open House if it will help gain the exposure your home needs. Location, number of days on the market, and overall number of showings are all factors that play into your Realtor’s suggestions.

• If you are beginning the process of listing your home for sale, ask your Realtor about their view of holding Open Houses up front. Whether or not you decide to hold one, the decision should be a part of your plan from the start. With an experienced Realtor, a solid game plan, and up-to-date marketing tools, selling your home doesn’t need to be a lengthy process.

• If your Realtor suggests skipping the Open House, be sure to discuss other marketing options with them. They should be able to offer you a tried-and-true marketing plan; it should be a plan that has proven its worth. Ask for statistics. A Realtor that has real experience in your specific Real Estate market should be able to provide you with their past successes. Don’t be afraid to interview your Realtor to be sure they are the right fit for the job.

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Do you have more questions about what it takes to sell your Louisville home? Pam Ruckriegel with Louisville Real Estate Pros at Keller Williams Realty Louisville East has the Real Estate experience you are looking for. Contact her today! 502-435-5524.

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358 Properties Found. Showing 1-12
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4947 Spring Farm Rd
Louisville, KY 40059
Open House
4947 Spring Farm Rd Louisville, KY 40059
1 of 27
$1,699,900 ( $50,000 )
Subdivision: Spring Farm Lake
BEDS
6
BATHS
8
SQ.FT.
10,216
BUILT
2018
ON SITE
80Days
MLS
1521727
Impressive Custom Built home completed in September 2018 just as owner is relocated. This impressive 9,619 square feet has attention to detail and the Wow factor throughout. Every turn is full of...
434 Lightfoot Rd
Louisville, KY 40207
Open House
434 Lightfoot Rd Louisville, KY 40207
1 of 48
$1,599,000 ( $76,000 )
Subdivision: Mockingbird Valley
BEDS
4
BATHS
7
SQ.FT.
5,150
BUILT
1936
ON SITE
72Days
MLS
1522403
Extraordinary Louisville offering. This unique ''English Regency'' style home was designed by architect Frederic Lindley Morgan in 1936, and was renovated in 1988 by architect Stratton Hammon who...
5607 Harrods Glen Dr
Prospect, KY 40059
Open House
5607 Harrods Glen Dr Prospect, KY 40059
1 of 91
$1,499,900 ( $150,100 )
Subdivision: Harrods Glen
BEDS
6
BATHS
8
SQ.FT.
6,907
BUILT
2014
ON SITE
365Days
MLS
1498709
MOTIVATED SELLER-IMMEDIATE $50,000 PRICE REDUCTION. MINT CONDITION - SHOWS LIKE NEW!! Casual elegance, artfully crafted by the renowned builder, Buddy Cox, best describes this home which sits...
6600 Seminary Woods Pl #P2
Louisville, KY 40241
Open House
6600 Seminary Woods Pl #P2 Louisville, KY 40241
1 of 67
$1,488,250
Subdivision: The George
BEDS
4
BATHS
4
SQ.FT.
6,023
BUILT
2008
ON SITE
72Days
MLS
1522342
THIS PRICE IS FOR THE SHELL. (Cost for the construction of the unit will be added or you have the option to work with your own builder after purchase.) The George is Louisville's premier destination...
12395 Poplar Woods Dr
Goshen, KY 40026
Open House
12395 Poplar Woods Dr Goshen, KY 40026
1 of 85
$1,445,000 ( $50,000 )
Subdivision: Poplar Woods Estates
BEDS
4
BATHS
4
SQ.FT.
4,142
BUILT
2017
ON SITE
193Days
MLS
1514293
Extraordinary. Custom designed and built with such attention to detail you will be truly amazed. Exceptional design. Comfortable living with flair. Very open plan with soaring ceilings, fabulous...
14809 Landmark Dr
Louisville, KY 40245
Open House
14809 Landmark Dr Louisville, KY 40245
1 of 80
$1,250,000
Subdivision: Lake Forest Estates
BEDS
5
BATHS
6
SQ.FT.
6,500
BUILT
1992
ON SITE
44Days
MLS
1524280
This stunning home, in the Estate Section of Lake Forest, is a rare find. Located on the corner and across from the Lake Forest Country Club, gives club members fast access to all the wonderful...
7202 Beechland Beach Rd
Prospect, KY 40059
Open House
7202 Beechland Beach Rd Prospect, KY 40059
1 of 119
$1,200,000 ( $95,000 )
Subdivision: N/A
BEDS
3
BATHS
4
SQ.FT.
5,001
BUILT
1998
ON SITE
164Days
MLS
1516797
Reflecting timeless, modern architecture positioned on a premier site with panoramic views of the Ohio River. This custom home has been completely renovated and possess so many stunning finishes and...
2608 Evergreen Wynde
Louisville, KY 40223
Open House
2608 Evergreen Wynde Louisville, KY 40223
1 of 37
$1,050,000
Subdivision: Evergreen Farms
BEDS
5
BATHS
4
SQ.FT.
4,717
BUILT
1994
ON SITE
9Days
MLS
1526603
This is a rare opportunity to own a 5+ acre estate and horse farm within the I-265 loop! Located just outside Anchorage and within 3 minutes of Springhurst shopping centers, theaters, grocery stores...
2002 Fairway Vista Dr
Louisville, KY 40245
Open House
2002 Fairway Vista Dr Louisville, KY 40245
1 of 81
$974,000 ( $121,000 )
Subdivision: Lake Forest Estates
BEDS
6
BATHS
6
SQ.FT.
7,294
BUILT
2000
ON SITE
212Days
MLS
1512677
This home is perfectly situated in the Estate Section of Lake Forest overlooking the 1st tee box of the Arnold Palmer Golf Course with water views, two doors from the Lake Forest Country Club, pool...
321 Longview Park Pl
Louisville, KY 40245
Open House
321 Longview Park Pl Louisville, KY 40245
1 of 83
$968,000
Subdivision: Locust Creek
BEDS
7
BATHS
9
SQ.FT.
9,128
BUILT
2002
ON SITE
15Days
MLS
1526248
Welcome to 321 Longview Park Place. This 7 bedroom custom built home is situated on a quiet cul-de-sac in Locust creek and is simply beautiful. Upon entering you will immediately notice the fine...
2111 Club Vista Pl
Louisville, KY 40245
Open House
2111 Club Vista Pl Louisville, KY 40245
1 of 38
$949,000 ( $40,000 )
Subdivision: Lake Forest
BEDS
5
BATHS
7
SQ.FT.
7,347
BUILT
1994
ON SITE
194Days
MLS
1514172
New roof, new HVAC, NEW PRICE! The owners continue to maintain this home and pass on a brand new roof to buyer. Absolutely stunning open floor plan located in Landmark estates with a large backyard...
10814 Meeting St
Prospect, KY 40059
Open House
10814 Meeting St Prospect, KY 40059
1 of 25
$898,500 ( $21,500 )
Subdivision: Norton Commons
BEDS
5
BATHS
5
SQ.FT.
4,900
BUILT
2011
ON SITE
23Days
MLS
1525538
This former Homerama home overlooks vast green spaces, perfectly located between the downtown shops and oval park in Norton Commons. An easy walk to dinner or to a concert at the Amphitheater, this...

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