Pros and Cons of Holding Open Houses in the Louisville, KY Real Estate Market

Pros and Cons of Holding Open Houses in the Louisville, KY Real Estate Market

If you currently have your home listed on the market, you have probably wondered about the importance of holding an Open House. Will my house sell quicker if we hold an Open House? Does everyone do it? What if we don’t really want to have an Open House? These valuable questions are all part of the thought process when selling your home. Ideally, you have a Realtor who has discussed the pros and cons with you. A knowledgeable Realtor can offer their insight as to why or why not an Open House is necessary.

Click here to view upcoming Louisville Open Houses.

Here at the Louisville Real Estate Pros office, we have quite a bit of personal experience in the home selling process. Whether you are a first time home seller or you are familiar with the process, we have the knowledge and current market research to back up our view on why an Open House may or may not be beneficial for your specific home for sale.

Selling your Louisville home? It might be worth more than you think!

Pros of Holding a Louisville Open House

An Open House can give your home for sale a lot of extra exposure. Think about the marketing involved just when listing your home. An experienced Agent will market your home within their own office or area. They will create online articles or blog posts to market your listing online. (Nowadays, many buyers start their search on the internet before getting in touch with a Realtor.) A knowledgeable Agent will place a sign in a visible section of your property and possibly at busy intersections nearby. They will continue to reach out to potential buyers in your market until your home is sold. Likewise, the same types of marketing happen when you hold an Open House. Newspaper ads can be placed. The time and location of your Open House will be shared online across various Real Estate companies. There may even be Open House signs placed near your home to grab the attention of those passing by. An Open House certainly offers an extra boost of exposure across all the types of Real Estate marketing. 

An Open House offers a no pressure situation to buyers. When someone is just beginning the home buying process for the first time, they may have no idea where to start. An Open House provides these beginning buyers with a way to get a feel for what type of property they are looking for. The period available for potential buyers to walk through your home gives them plenty of time to discuss what they may like or dislike. It’s a true no pressure situation.

An Open House may push an already interested buyer to make an offer on your home for sale. Some active buyers use Open Houses to walk through properties that they have already seen during a private showing. Maybe they visited your property early during their home search, or maybe they were on the fence initially. If a buyer is interested in your home and sees a large number of other buyers also viewing your property, they may be driven to make an offer. Buyer competition is a great thing for a seller; competition can lead to multiple offers. That is definitely a win for a home seller.

Cons of Holding a Louisville Open House

Pros and Cons of Holding Open Houses in the Louisville, KY Real Estate Market

An Open House will bring in a lot of unqualified buyers. Whether it’s a potential buyer who has not yet received a mortgage pre-approval or just a neighbor who wants to see your recent renovations, Open Houses frequently drawn in people who most likely will not be buying your property. So although there could be a high level of traffic walking through your home, it doesn’t necessarily mean that many people are interested in buying.

An Open House is not statistically proven to lead to a direct sale of your home. It is pretty rare that a buyer, who views your home for the first time at your Open House, will in turn make an offer. Most buyers choose to work with a knowledgeable Realtor. If your home meets the buyer’s requirements, their Realtor has probably already shown your home’s details to them. If someone is serious about your property, they will schedule a private showing.

Some Final Thoughts on the Pros and Cons of Open Houses

• Each home for sale is different than the next. Your Realtor may suggest an Open House if it will help gain the exposure your home needs. Location, number of days on the market, and overall number of showings are all factors that play into your Realtor’s suggestions.

• If you are beginning the process of listing your home for sale, ask your Realtor about their view of holding Open Houses up front. Whether or not you decide to hold one, the decision should be a part of your plan from the start. With an experienced Realtor, a solid game plan, and up-to-date marketing tools, selling your home doesn’t need to be a lengthy process.

• If your Realtor suggests skipping the Open House, be sure to discuss other marketing options with them. They should be able to offer you a tried-and-true marketing plan; it should be a plan that has proven its worth. Ask for statistics. A Realtor that has real experience in your specific Real Estate market should be able to provide you with their past successes. Don’t be afraid to interview your Realtor to be sure they are the right fit for the job.

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Do you have more questions about what it takes to sell your Louisville home? Pam Ruckriegel with Louisville Real Estate Pros at Keller Williams Realty Louisville East has the Real Estate experience you are looking for. Contact her today! 502-435-5524.

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156 Properties
Page 1 of 13
Open 8/1
11809 Springhill Gardens Dr Louisville, KY 40223
$2,850,000
Subdivision: Anchorage
6
Beds
6F21/2
Baths
13,036
Sq.Ft.
1995
Year Built
25
Days on Site
1590403
MLS
Everything about this 13,000 square feet of living space is a WOW, most has been upgraded and remodeled in the last 2.5 years. Swimming pool with rock waterfall and a villa-inspired outdoor covered...
Open 8/1
406 Rolling Ln Louisville, KY 40207
$1,350,000
Subdivision: Rolling Fields
5
Beds
4
Baths
5,202
Sq.Ft.
1956
Year Built
90
Days on Site
1584786
MLS
Introducing this spacious Rolling Fields home that has been fully renovated from top to bottom. As you approach the home at 406 Rolling Lane, you will instantly fall in love with the charming curb...
Open 8/1
2117 Eastview Ave Louisville, KY 40205
$779,000
Subdivision: Eastview Park
3
Beds
4F11/2
Baths
3,353
Sq.Ft.
1923
Year Built
3
Days on Site
1592483
MLS
WOW!!! * 1ST SHOWINGS Sunday 8/1 2-4 pm * Sought-after LAKESIDE SWIM CLUB area * SOPHISTICATED & COMFORTABLE HOME - over 3300 SF - positively brimming with UPDATES & UPGRADES THROUGHOUT * LARGE &...
Open 8/1
418 Blankenbaker Ln Louisville, KY 40207
$739,000
Subdivision: Locust Hill
4
Beds
3F11/2
Baths
4,645
Sq.Ft.
1989
Year Built
4
Days on Site
1592260
MLS
Located in the highly desirable Locust Hill section of Indian Hills, this executive built home contains all of the features one would expect. An exquisite leaded glass front door, transom and...
Open 8/1
1195 Short Rd Salvisa, KY 40372
3
Beds
2
Baths
2,162
Sq.Ft.
2002
Year Built
3
Days on Site
1592496
MLS
Have you ever imagined living in a fabulously renovated home in a tranquil country setting? Come home now to this stylishly renovated 3 bedroom 2 bath home surrounded by 56 acres of broad meadows,...
Open 8/1
222 E Witherspoon St #904 Louisville, KY 40202
$689,500
Subdivision: Waterfront Park Place
2
Beds
2F11/2
Baths
2,743
Sq.Ft.
2004
Year Built
600
Days on Site
1549343
MLS
Stunning townhouse condo offering the very best of city living. Close to fine dining, shopping, Yum Center and Slugger Field. Floor to ceiling windows and balconies on both floors overlooking the...
Open 8/1
5012 Wolfpen Woods Dr Prospect, KY 40059
$650,000
Subdivision: Wolf Pen Woods
6
Beds
4F11/2
Baths
5,002
Sq.Ft.
2000
Year Built
158
Days on Site
1579663
MLS
Back on Market due to Buyer Financing. Appraisal, Inspections, etc. all good to go. Second chances do come along... Don't miss out!!! ''Exceptional Value'' best describes this Eastern Jefferson Co /...
Open 8/1
7008 Breakwater Pl Prospect, KY 40059
$650,000
Subdivision: Bridgepointe Estates
5
Beds
5F21/2
Baths
5,549
Sq.Ft.
1998
Year Built
18
Days on Site
1591011
MLS
Welcome to 7008 Breakwater Place, a custom, owner-built home situated in the scenic Prospect, KY neighborhood, Bridgepoint. Each of the 5 bedrooms has its own en-suite bath and walk-in closet, with...
Open 8/1
5208 Moccasin Trail Louisville, KY 40207
$649,900
Subdivision: Indian Hills
5
Beds
3F11/2
Baths
3,742
Sq.Ft.
1979
Year Built
73
Days on Site
1586344
MLS
Located in highly desirable Indian Hills is this stately five bedroom home customized for today -- with over 3,500 finished square feet, with a home office/family suite complete with full bath, below...
Open 8/1
8601 Bates Rd Louisville, KY 40228
3
Beds
4
Baths
4,202
Sq.Ft.
1991
Year Built
4
Days on Site
1592301
MLS
SPRAWLING RANCH ON 6.75 ACRES IN HIGHVIEW! This beautifully built all brick home resides in the city but you will feel like you are in the country or in a beautiful PARK. It is a rare find and has a...
Open 8/1
400 Chenoweth Ln Louisville, KY 40207
$635,000
Subdivision: Brownsboro Village
3
Beds
3F11/2
Baths
3,080
Sq.Ft.
1941
Year Built
4
Days on Site
1592264
MLS
Your search ends here! Welcome to this completely renovated Cape Cod in the heart of St. Matthews. This 3 bedroom 3.5 bath, 3000+ sq ft home has been meticulously remodeled and cared for by the...
Open 8/1
1809 Round Ridge Rd Louisville, KY 40207
$634,900
Subdivision: Riverwood
4
Beds
3F11/2
Baths
4,775
Sq.Ft.
1974
Year Built
25
Days on Site
1590330
MLS
LOOK OUT!! Enjoy years of remodels and updates in this Riverwood corner-lot classic! Beautiful wood flooring throughout first level centered by a totally remodeled kitchen! Sprawling primary suite...

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