Pros and Cons of Holding Open Houses in the Louisville, KY Real Estate Market

Pros and Cons of Holding Open Houses in the Louisville, KY Real Estate Market

If you currently have your home listed on the market, you have probably wondered about the importance of holding an Open House. Will my house sell quicker if we hold an Open House? Does everyone do it? What if we don’t really want to have an Open House? These valuable questions are all part of the thought process when selling your home. Ideally, you have a Realtor who has discussed the pros and cons with you. A knowledgeable Realtor can offer their insight as to why or why not an Open House is necessary.

Click here to view upcoming Louisville Open Houses.

Here at the Louisville Real Estate Pros office, we have quite a bit of personal experience in the home selling process. Whether you are a first time home seller or you are familiar with the process, we have the knowledge and current market research to back up our view on why an Open House may or may not be beneficial for your specific home for sale.

Selling your Louisville home? It might be worth more than you think!

Pros of Holding a Louisville Open House

An Open House can give your home for sale a lot of extra exposure. Think about the marketing involved just when listing your home. An experienced Agent will market your home within their own office or area. They will create online articles or blog posts to market your listing online. (Nowadays, many buyers start their search on the internet before getting in touch with a Realtor.) A knowledgeable Agent will place a sign in a visible section of your property and possibly at busy intersections nearby. They will continue to reach out to potential buyers in your market until your home is sold. Likewise, the same types of marketing happen when you hold an Open House. Newspaper ads can be placed. The time and location of your Open House will be shared online across various Real Estate companies. There may even be Open House signs placed near your home to grab the attention of those passing by. An Open House certainly offers an extra boost of exposure across all the types of Real Estate marketing. 

An Open House offers a no pressure situation to buyers. When someone is just beginning the home buying process for the first time, they may have no idea where to start. An Open House provides these beginning buyers with a way to get a feel for what type of property they are looking for. The period available for potential buyers to walk through your home gives them plenty of time to discuss what they may like or dislike. It’s a true no pressure situation.

An Open House may push an already interested buyer to make an offer on your home for sale. Some active buyers use Open Houses to walk through properties that they have already seen during a private showing. Maybe they visited your property early during their home search, or maybe they were on the fence initially. If a buyer is interested in your home and sees a large number of other buyers also viewing your property, they may be driven to make an offer. Buyer competition is a great thing for a seller; competition can lead to multiple offers. That is definitely a win for a home seller.

Cons of Holding a Louisville Open House

Pros and Cons of Holding Open Houses in the Louisville, KY Real Estate Market

An Open House will bring in a lot of unqualified buyers. Whether it’s a potential buyer who has not yet received a mortgage pre-approval or just a neighbor who wants to see your recent renovations, Open Houses frequently drawn in people who most likely will not be buying your property. So although there could be a high level of traffic walking through your home, it doesn’t necessarily mean that many people are interested in buying.

An Open House is not statistically proven to lead to a direct sale of your home. It is pretty rare that a buyer, who views your home for the first time at your Open House, will in turn make an offer. Most buyers choose to work with a knowledgeable Realtor. If your home meets the buyer’s requirements, their Realtor has probably already shown your home’s details to them. If someone is serious about your property, they will schedule a private showing.

Some Final Thoughts on the Pros and Cons of Open Houses

• Each home for sale is different than the next. Your Realtor may suggest an Open House if it will help gain the exposure your home needs. Location, number of days on the market, and overall number of showings are all factors that play into your Realtor’s suggestions.

• If you are beginning the process of listing your home for sale, ask your Realtor about their view of holding Open Houses up front. Whether or not you decide to hold one, the decision should be a part of your plan from the start. With an experienced Realtor, a solid game plan, and up-to-date marketing tools, selling your home doesn’t need to be a lengthy process.

• If your Realtor suggests skipping the Open House, be sure to discuss other marketing options with them. They should be able to offer you a tried-and-true marketing plan; it should be a plan that has proven its worth. Ask for statistics. A Realtor that has real experience in your specific Real Estate market should be able to provide you with their past successes. Don’t be afraid to interview your Realtor to be sure they are the right fit for the job.

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Do you have more questions about what it takes to sell your Louisville home? Pam Ruckriegel with Louisville Real Estate Pros at Keller Williams Realty Louisville East has the Real Estate experience you are looking for. Contact her today! 502-435-5524.

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236 Properties Found. Showing 1-12
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5805 Glen Park Rd
Glenview, KY 40025
Open House
5805 Glen Park Rd Glenview, KY 40025
1 of 50
$1,299,000
Subdivision: Glenview Place
BEDS
7
BATHS
6
SQ.FT.
7,179
BUILT
1987
ON SITE
78Days
MLS
1518474
Understated elegance defines this stunning custom-built Glenview home, nestled within a serene cul-de-sac of one of Louisville's most premier neighborhoods. Beginning with a paver circular driveway...
3340 Green Hill Ln
Louisville, KY 40207
Open House
3340 Green Hill Ln Louisville, KY 40207
1 of 33
$1,140,000
Subdivision: Mockingbird Valley
BEDS
4
BATHS
4
SQ.FT.
5,273
BUILT
1953
ON SITE
9Days
MLS
1522297
Gracious and elegant Jeffersonian brick and clapboard story and a half on picturesque lot in Mockingbird Valley. Superb condition. Front-to-back entry hall with inlaid hardwood flooring. Large formal...
4200 Hidden Bluff Ct
Louisville, KY 40241
Open House
4200 Hidden Bluff Ct Louisville, KY 40241
1 of 47
$899,900
Subdivision: Sanctuary Bluff
BEDS
4
BATHS
5
SQ.FT.
4,700
BUILT
2018
ON SITE
78Days
MLS
1518459
This custom built 4 BDRM, 3 full, 2 half bath walkout ranch in desirable Sanctuary Bluff sits on 2 lots (.61 acres). Maintained by the HOA with a cost of $375/month and includes outside window...
6906 Bohannon Ln
La Grange, KY 40031
Open House
6906 Bohannon Ln La Grange, KY 40031
1 of 26
$880,000
Subdivision: N/A
BEDS
5
BATHS
4
SQ.FT.
4,947
BUILT
1978
ON SITE
77Days
MLS
1518579
OVER 47 ACRE BEAUTIFUL FARM IN OLDHAM COUNTY. THE BLUEGRASS PASTURES OFF HWY 42 IS YOUR DREAM LAND. THIS PROPERTY HAS LARGE AREA OF PASTURE WITH HORSE BARN, STABLE, STOCKED POND AND MORE WHICH HAVE...
10934 Monkshood Dr
Prospect, KY 40059
Open House
10934 Monkshood Dr Prospect, KY 40059
1 of 48
$799,500
Subdivision: Norton Commons
BEDS
3
BATHS
4
SQ.FT.
2,906
BUILT
2018
ON SITE
31Days
MLS
1521212
With a touch of the Deep South, this new Beaux Arts- inspired home makes you think you are on Bourbon Street in New Orleans. Every feature in this home has a touch of class, from the elegant Foyer...
2212 Ballard School Rd
La Grange, KY 40031
Open House
2212 Ballard School Rd La Grange, KY 40031
1 of 65
$799,000 ( $50,000 )
Subdivision: Hickory Hills Farms
BEDS
5
BATHS
4
SQ.FT.
4,989
BUILT
2010
ON SITE
169Days
MLS
1510643
Beautiful new 16 acre listing in desirable Oldham County! This one of a kind home, with custom masonry throughout, has 5 bedrooms, 4 baths and a walkout basement. Its energy efficient geothermal HVAC...
8909 Coltsfoot Trace
Prospect, KY 40059
Open House
8909 Coltsfoot Trace Prospect, KY 40059
1 of 49
$795,000
Subdivision: Norton Commons
BEDS
5
BATHS
5
SQ.FT.
4,798
BUILT
2013
ON SITE
2Days
MLS
1522830
Located in the vibrant Norton Commons neighborhood, this stunning custom-built Cape Cod has been immaculately maintained, featuring only the finest finishes and details throughout the home's three...
6119 Mistflower Cir
Prospect, KY 40059
Open House
6119 Mistflower Cir Prospect, KY 40059
1 of 118
$670,000 ( $99,000 )
Subdivision: Norton Commons
BEDS
3
BATHS
3
SQ.FT.
2,488
BUILT
2017
ON SITE
283Days
MLS
1500155
This gorgeous brick home located in Norton Commons is stunning, sophisticated, elegant, and yet extremely comfortable and livable. You will find the latest in building trends having a modern open...
1 Riverpointe Plaza
Jeffersonville, IN 47130
Open House
1 Riverpointe Plaza Jeffersonville, IN 47130
1 of 49
$625,000
Subdivision: The Harbours
BEDS
2
BATHS
3
SQ.FT.
1,988
BUILT
1992
ON SITE
67Days
MLS
1519210
PENTHOUSE! If you love views from almost every room in the home this is for you! Lovely finishes throughout. Walk into the foyer w/ hardwood floors & inlaid marble. The open living area features...
2006 Arnold Palmer Blvd
Louisville, KY 40245
Open House
2006 Arnold Palmer Blvd Louisville, KY 40245
1 of 50
$598,500
Subdivision: Lake Forest
BEDS
5
BATHS
5
SQ.FT.
5,123
BUILT
2000
ON SITE
8Days
MLS
1522384
Immaculate executive home with more than 5,100 square feet of family living space, with a prime location in Lake Forest literally just a nine iron away from The Lake Forest Country Club, Palmer Pool...
14802 Faye Meadow Ct
Pewee Valley, KY 40056
Open House
14802 Faye Meadow Ct Pewee Valley, KY 40056
1 of 58
$598,000
Subdivision: The Reserve At Fox Run
BEDS
4
BATHS
3
SQ.FT.
3,220
BUILT
2018
ON SITE
16Days
MLS
1521710
NEW Construction in Oldham County complete and ready for your family. Custom built home in Reserve at Fox Run with 4 bedrooms, 2.5 baths and 3220 square feet of living in. This home offers an...
5506 Rock Valley Way
Louisville, KY 40241
Open House
5506 Rock Valley Way Louisville, KY 40241
1 of 55
$594,900 ( $4,100 )
Subdivision: Rock Springs
BEDS
5
BATHS
5
SQ.FT.
4,311
BUILT
2008
ON SITE
84Days
MLS
1518081
RECENTLY REDUCED! This gorgeous home checks off all the boxes: 5 Bedrooms, 4-1/2 baths, Finished Walkout Basement, Private lot with trees behind it, convenient location, great schools-really nothing...

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