Pros and Cons of Holding Open Houses in the Louisville, KY Real Estate Market

Pros and Cons of Holding Open Houses in the Louisville, KY Real Estate Market

If you currently have your home listed on the market, you have probably wondered about the importance of holding an Open House. Will my house sell quicker if we hold an Open House? Does everyone do it? What if we don’t really want to have an Open House? These valuable questions are all part of the thought process when selling your home. Ideally, you have a Realtor who has discussed the pros and cons with you. A knowledgeable Realtor can offer their insight as to why or why not an Open House is necessary.

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Here at the Louisville Real Estate Pros office, we have quite a bit of personal experience in the home selling process. Whether you are a first time home seller or you are familiar with the process, we have the knowledge and current market research to back up our view on why an Open House may or may not be beneficial for your specific home for sale.

Selling your Louisville home? It might be worth more than you think!

Pros of Holding a Louisville Open House

An Open House can give your home for sale a lot of extra exposure. Think about the marketing involved just when listing your home. An experienced Agent will market your home within their own office or area. They will create online articles or blog posts to market your listing online. (Nowadays, many buyers start their search on the internet before getting in touch with a Realtor.) A knowledgeable Agent will place a sign in a visible section of your property and possibly at busy intersections nearby. They will continue to reach out to potential buyers in your market until your home is sold. Likewise, the same types of marketing happen when you hold an Open House. Newspaper ads can be placed. The time and location of your Open House will be shared online across various Real Estate companies. There may even be Open House signs placed near your home to grab the attention of those passing by. An Open House certainly offers an extra boost of exposure across all the types of Real Estate marketing. 

An Open House offers a no pressure situation to buyers. When someone is just beginning the home buying process for the first time, they may have no idea where to start. An Open House provides these beginning buyers with a way to get a feel for what type of property they are looking for. The period available for potential buyers to walk through your home gives them plenty of time to discuss what they may like or dislike. It’s a true no pressure situation.

An Open House may push an already interested buyer to make an offer on your home for sale. Some active buyers use Open Houses to walk through properties that they have already seen during a private showing. Maybe they visited your property early during their home search, or maybe they were on the fence initially. If a buyer is interested in your home and sees a large number of other buyers also viewing your property, they may be driven to make an offer. Buyer competition is a great thing for a seller; competition can lead to multiple offers. That is definitely a win for a home seller.

Cons of Holding a Louisville Open House

Pros and Cons of Holding Open Houses in the Louisville, KY Real Estate Market

An Open House will bring in a lot of unqualified buyers. Whether it’s a potential buyer who has not yet received a mortgage pre-approval or just a neighbor who wants to see your recent renovations, Open Houses frequently drawn in people who most likely will not be buying your property. So although there could be a high level of traffic walking through your home, it doesn’t necessarily mean that many people are interested in buying.

An Open House is not statistically proven to lead to a direct sale of your home. It is pretty rare that a buyer, who views your home for the first time at your Open House, will in turn make an offer. Most buyers choose to work with a knowledgeable Realtor. If your home meets the buyer’s requirements, their Realtor has probably already shown your home’s details to them. If someone is serious about your property, they will schedule a private showing.

Some Final Thoughts on the Pros and Cons of Open Houses

• Each home for sale is different than the next. Your Realtor may suggest an Open House if it will help gain the exposure your home needs. Location, number of days on the market, and overall number of showings are all factors that play into your Realtor’s suggestions.

• If you are beginning the process of listing your home for sale, ask your Realtor about their view of holding Open Houses up front. Whether or not you decide to hold one, the decision should be a part of your plan from the start. With an experienced Realtor, a solid game plan, and up-to-date marketing tools, selling your home doesn’t need to be a lengthy process.

• If your Realtor suggests skipping the Open House, be sure to discuss other marketing options with them. They should be able to offer you a tried-and-true marketing plan; it should be a plan that has proven its worth. Ask for statistics. A Realtor that has real experience in your specific Real Estate market should be able to provide you with their past successes. Don’t be afraid to interview your Realtor to be sure they are the right fit for the job.

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Do you have more questions about what it takes to sell your Louisville home? Pam Ruckriegel with Louisville Real Estate Pros at Keller Williams Realty Louisville East has the Real Estate experience you are looking for. Contact her today! 502-435-5524.

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300 Properties
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Open 11/24
4947 Spring Farm Rd Prospect, KY 40059
$1,399,500
Subdivision: Spring Farm Lake
6
Beds
6F21/2
Baths
9,654
Sq.Ft.
2018
Year Built
45
Days on Site
1545131
MLS
New construction with a classic feel in the desirable neighborhood of Spring Farm Lake! Upon entering the home you immediately feel transported to the white sulfur springs of West Virginia. The...
Open 11/24
424 Mayfair Ln Louisville, KY 40207
$1,174,500
Subdivision: Green Hills
5
Beds
3F11/2
Baths
4,549
Sq.Ft.
1935
Year Built
191
Days on Site
1532080
MLS
Built in 1935, this 5 bedroom, 3 1/2 bath Stratton Hammon home on 424 Mayfair Lane is elegant, classic, and timeless. The beautifully crafted hardwood flooring, trim detailing, and open floor plan...
Open 11/24
3314 Hidden Springs Ln Prospect, KY 40059
$1,095,000
Subdivision: Overlook On Covered Bridge
4
Beds
4F11/2
Baths
6,547
Sq.Ft.
2003
Year Built
7
Days on Site
1548113
MLS
Nestled on a premier lot within desirable Overlook on Covered Bridge, a neighborhood renowned for its rolling acreage and extraordinary properties tucked in the countryside, this custom created home...
Open 11/24
9900 Glen Vista Dr Prospect, KY 40059
$875,000
Subdivision: Constantine Glen
6
Beds
5F21/2
Baths
6,965
Sq.Ft.
2003
Year Built
113
Days on Site
1539142
MLS
Bring us an offer we can't refuse!!Welcome to 9900 Glen Vista Dr... this Magnificent Custom Built Home is situated on 2.48 Acres in Oldham County. Don't miss out on this fabulously well maintained 2...
Open 11/24
1123 Red Fox Rd Louisville, KY 40205
$835,000
Subdivision: Alta Vista Terrace
4
Beds
3F11/2
Baths
4,755
Sq.Ft.
1981
Year Built
98
Days on Site
1540559
MLS
Opportunity Knocks! There are Louisville neighborhoods which have great appeal and the Cherokee Park/Seneca Park area is definitely one of them. Include a Private Setting cul-de-sac lot near Big Rock...
Open 11/23
11511 Cedardale Rd Anchorage, KY 40223
$825,000
Subdivision: Anchorage
5
Beds
4F21/2
Baths
5,444
Sq.Ft.
1998
Year Built
90
Days on Site
1541192
MLS
This luxurious, completely updated, custom built, 2-story Mediterranean-style retreat is nestled quietly in the highly coveted Anchorage School District (see supplement for more detail on Anchorage)....
Open 11/24
4 Caledonia Ave Louisville, KY 40206
$825,000
Subdivision: Crescent Hill
4
Beds
3F11/2
Baths
3,926
Sq.Ft.
2019
Year Built
45
Days on Site
1545092
MLS
4 Caledonia Avenue is a newly built contemporary home located on a private lot in the heart of the historic Crescent Hill neighborhood. Designed with the modern family in mind, a wrap-around covered...
Open 11/24
2700 Little Hills Ln Louisville, KY 40223
$799,000
Subdivision: Olde Surveyors Spring
4
Beds
5F11/2
Baths
5,589
Sq.Ft.
1979
Year Built
17
Days on Site
1547326
MLS
The best of the best in charming Anchorage without the school taxes. Charming English Manor Estate on 5 wooded acres. The view of the grounds are a picture of beauty from every vantage point. The...
Open 11/24
7401 Cedar Bluff Ct Prospect, KY 40059
$729,000
Subdivision: Estates Of Hunting Creek
3
Beds
3F11/2
Baths
7,199
Sq.Ft.
1990
Year Built
113
Days on Site
1539148
MLS
Handsome sprawling ranch in Estates of Hunting Creek. Gorgeous cherry library with stained glass ceiling and hardwood. Large owner's suite with luxe bath and sunroom/sitting room. Massive great room...
Open 11/24
2533 Cherokee Pkwy Louisville, KY 40204
$725,000
Subdivision: Cherokee Triangle
4
Beds
2F11/2
Baths
3,055
Sq.Ft.
1922
Year Built
44
Days on Site
1545213
MLS
Superb opportunity to own one of the more distinctive homes in sought-after Cherokee Triangle! Not many offer the incredible park views enjoyed from many of the exquisite entertaining areas of this...
Open 11/24
2112 Highland Springs Pl Louisville, KY 40245
$700,000
Subdivision: Lake Forest
6
Beds
6F11/2
Baths
6,624
Sq.Ft.
2006
Year Built
21
Days on Site
1547062
MLS
Price well below recent appraisal! The allure of this stately, custom John Wieland built home located in the desirable Lake Forest subdivision is undeniable! 2112 Highland Springs Place presents a...
Open 11/24
6900 Greenmere Blvd Prospect, KY 40059
$700,000
Subdivision: Sutherland
5
Beds
4F11/2
Baths
4,721
Sq.Ft.
1991
Year Built
1
Days on Site
1548451
MLS
Welcome to 6900 Greenmere Blvd. This is a beautifully remodeled home located in the desirable Sutherland subdivision. The first floor features an unbelievable master suite with a spacious bedroom and...

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